Alzheimer’s Foundation of America Offers Four Tips for a Dementia-Friendly Valentine’s Day
February 10, 2026— Valentine’s Day can take a different form for families impacted by dementia, as loved ones may be unable to express emotions, communicate, or remember shared moments as they did before the onset of dementia. To support families and caregivers, the Alzheimer’s Foundation of America (AFA) is encouraging people to show C.A.R.E. — four dementia-friendly tips for celebrating Valentine’s Day with someone living with memory loss.
“Dementia may change how someone engages with the world, but it does not diminish their ability to feel love, comfort, and connection,” said Jennifer Reeder, LCSW, AFA’s Senior Director of Educational and Social Services. “With thoughtful adjustments, families can create meaningful moments that honor their bond on Valentine’s Day and beyond.”
AFA encourages families to follow the four C.A.R.E. tips to create a dementia-friendly Valentine’s Day:
Chat About Past Experiences Together: Reminiscing can foster emotional connection and provide positive cognitive stimulation; however, asking questions like “Do you remember?” might cause frustration for someone living with memory loss. Instead, share stories as gentle reminders of a shared history. Browse old photos, describe where they were taken, talk about favorite vacations or celebrations, and highlight meaningful memories. This shared reflection can strengthen your emotional bond without putting pressure on your loved one.
Add Comforting Sensory Experiences: A bouquet of fragrant, non-toxic flowers—such as roses, orchids, or sunflowers—can brighten the moment as well as stimulate the senses. You can also enjoy soothing or familiar music together, touch soft fabrics, or share a favorite dessert. Simple sensory experiences can be uplifting for someone living with dementia, while comfort and familiarity help reduce anxiety and promote emotional well-being.
Reinforce Connection in Any Form: Intimacy and connection may change, but they do not disappear. Whether it’s holding hands, taking a short walk, watching a familiar movie, or enjoying a meal together, small and shared activities can foster closeness. Nonverbal expressions—smiles, gentle touch, eye contact—can speak volumes when verbal communication becomes difficult. Create and adapt to what feels natural and reassuring for your loved one.
Express Your Feelings Openly: Writing a Valentine’s card can be a powerful gesture—both for you and your loved one. Read the message aloud so they can hear the warmth behind your words. Even if they cannot fully process every sentence, they may still feel the emotional tone. Expressing affection through kind words, acts of service, or other “love languages” meaningful to them will strengthen your bond.
AFA’s Helpline, staffed entirely by licensed social workers who are specifically trained in dementia care, can provide additional information and support for families. The Helpline is available seven days a week by phone (866-232-8484), text message (646-586-5283), and web chat (www.alzfdn.org).